In order to continue to promote Swiss fashion designers in the future, ZSIG and Pro Helvetia have decided to combine their commitment to the development of a contemporary fashion promotion initiative in a joint partnership. The partnership would like to give actors based in Switzerland who have proven competencies and forward-looking concepts in the field of fashion promotion the opportunity to apply for financial support for a multi-year platform project.

The term “fashion promotion initiative” is deliberately broad. It includes a comprehensive spectrum of possible measures and channels, from the classic showroom, matchmaking-events to tailor-made coaching for fashion start-ups.

The proposed projects are expected to have both a national and an international scope. ZSIG will be responsible for the promotion of the potential fashion initiative within Switzerland, in particular in and around Zurich. Pro Helvetia will concentrate its activities for the promotion of the fashion initiative abroad.

For more information on requirements and criteria, please see the Information Sheet Call for Participation Fashion Promotion Initiative

In case of questions, please visit the document Frequently Asked Questions

Please send us your application until August 21 through the online form.