Design Switzerland is initiated by Pro Helvetia, the Swiss Arts Council.

Zurich based fashion label: Julia Seemann

© Julia Seemann

Julia Seemann’s «Fall/Winter 19′ Collection» has been supported by our latest Call for Projects.

Next Call for Projects is now open – More information here

Julia Seemann‘s inspirations span from underground music, workwear and counterculture.

During her studies in Basel, she interned with Vivienne Westwood and Meadham Kirchhoff in London. Upon the completion of her degree, she submitted her graduate collection to the New York-based collective Vfiles, and was chosen as one of the winners. The day after the award, Rihanna wore one of her garments. After these first promising responses, Julia Seemann is now preparing the next steps of her Zurich-based label. Pro Helvetia is supporting her 2019 Fall/Winter Collection.


Informed by extensive research that encompasses art, music and subculture Julia Seemann consequently explores a distinctive notion of concepts for sustainable collaborations. Julia Seemann was awarded as the winner of the Swiss Design Award in 2017, and shortly after that in 2018, she received the Premium Young Talents Award for womenswear. Obtaining recognition for her accelerating young spirit, Julia Seemann has presented at the VOGUE Talents x Swarovski exhibition in Milan and at Vfiles in New York. Inspired by the 80’s and 90’s underground music, she has created the music platform Body Sensations.